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Eaten any tasty lip balm lately?

How much of your lip balm do you eat?
 You take a drink. 
You eat a sandwich.
 Now where’s your lip balm?
Is it still protecting your lips? 
Or have you added it to your diet?

Do you see lip balm on the nutrition pyramid?
Do you find it in one of the major food groups?

What exactly have you eaten?
All you know for sure is it has a “delicious berry flavor!”.

Do you just grab a tube with a nice-sounding name that promises to “soothe your lips and prevent drying”?
Apply generously, cap the tube and think no more about it?

Usually it’s not very long before a dry, papery feeling returns.
Why isn’t your lip balm still working?

Well… You ate it, didn’t you?
You eat whatever is on your lips, even when you don’t intend to.
Maybe you should find out exactly what you are eating.

Some astonishing ingredients I discovered in a recent web search include fat burners — really! The pitch is that the stuff goes directly through your lips and into your blood stream where it miraculously causes the fat stored in your tissues to vanish! The inventor claims “It’s a low cost dietary product.”
You might find beeswax, petrolatum, camphor, menthol, octnoxate, avobenzone…

Some of top-selling brands contain ingredients that make their lip balm useful for lubricating tools, shining shoes, removing chewing gum from hair…

And you thought it was just to keep your lips smooth.

Ever check the ingredient list – all the way through?

You’re the one eating this lip balm, remember…

Another helping of petroleum jelly, anyone?

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